The Euro 2012 frenzy is starting to pick up as Poland and Ukraine are gearing up for the premier soccer tournament of the continent. While we will not talk about the favorites and the big starts of the tournament, we will surely talk about Nike and the outfits of the top five teams it has planned for the 2012 tournament. Their jerseys have been crafted out of recycled bottles. Portugal, Croatia, France, Holland and Poland will all be wearing this eco friendly attire and the fabric is apparently the best in terms of comfort and ergonomics.
Creating clothing line out of recycled plastic bottles is obviously nothing new, but Nike will surely draw a bit of attention toward recycling and reuse and how one can convert all that waste into not just reusable product, but ones that are of the highest quality. Their ad to promote the jerseys also highlights how the fabric is made from recycled PET bottles and it is 23 percent lighter and the tees are made from 96 percent recycled material.
They are definitely eco friendly and one hopes that this effort will promote awareness among the very strong section of soccer fans in Europe. And of course, being personally a fan of Argentina, I cannot really pick out any one of the five designs as my absolute favorite. But Croatia seems just stuck with the same design and Portugal seems very alluring indeed. But once the tournament ends, it could be all about ‘Oranje’. 13 bottles go into making of each of these shirts.
Via: Thesun
